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Chapter 1 outlines the purpose and goals of the project and gives one a sense of the history and setting of Cave City Baptist Church. A brief summary of the value of church marketing and definitions are included. Chapter 2 begins with a brief survey of the state of the church in North America, but is primarily devoted to providing a strong biblical defense of some church marketing concepts. Included is application of how churches can contextualize these concepts in their fields. Chapter 3 gives the reader a summary of the rural state of the church today. Then it provides a rather comprehensive analysis of modern marketing terms, methods, strategies and also examples of how some churches, both rural and urban, have succeeded in growth using missiological church marketing. Chapter 4 gives a step-by-step description of the project as it was executed during the summer of 2002. Some evaluation is included. Chapter 5 provides a more thorough evaluation and and analysis of the project results with some personal observations. This work contends that although these is some danger in blindly applying concepts of church marketing without biblical foresight, there are some church marketing principles which can be defended from the scriptures and used to expand the kingdom of God. 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The biblical foundations for this project were found in the book of Acts generally, and in Acts 13:16-41 and Acts 17:16-34 specifically.  A clustering instrument was utilized to isolate placement.  Focus group interviews and surveys were implemented to define product and promotion. 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